BABY TURNS BLUE IS A FUTURE-FOCUSED BRAND

HELD TO THE HIGHEST STANDARDS OF SUSTAINABILITY AND ENVIRONMENTAL IMPACT


BEING GENUINELY VEGAN

Baby turns Blue is a Peta Approved vegan brand.
You may have seen that logo associated with more and more brands lately, but we take many extra steps to add a lot more meaning to this label.

By exclusively using Apple Skin, we like to call ourselves "Genuinely vegan".

This material, more that being animal friendly, also is bio-based and relies on recycled apple waste.
Apple Skin makes a huge difference in both quality and sustainability, versus PU-leather or any other polymer-based alternative that tends to be labelled "vegan" for no other reason than marketing or greenwashing.

WORKING TODAY AND THINKING OF TOMORROW

Doing everything in our local Atelier, on top of guaranteeing designer quality to our customers, also makes sure our accessories don't have to cross the world before arriving to us.
In the end, it's all about taking care of every single (and totally achievable with strong goodwill) step.
These are the steps needed to build a company that sincerely adds value to the world and avoids any negative impact.

HONEST PRICING AND NO FACTORY MARKUP LOGIC

We produce each item on order only, and sell it directly from our Parisian Atelier to you, through our website.
Pricing is defined on craftsman's work & raw materials costs, not on a factory or retail markup logic, giving you the opportunity to pay the fair price for premium quality accessories.

BUILDING DIRECT TRUST WITH OUR CUSTOMERS

We understand online shopping can sometimes be difficult.
Alexandra, in charge of Customer Support, has been working at the Atelier since the very beginning, and knows everything there is to know about each and every hardware part or any advanced sizing question.

We love talking with you, hit us up for any question before or after your purchase, we'll be glad to help and make you a very happy customer.

BUILT WITH EXCELLENCE IN PARIS

FUNCTIONING AS AN INDEPENDENT ATELIER, WE IMAGINE, DESIGN, AND HANDCRAFT EVERYTHING


A WOMAN-LED COMPANY

Baby turns Blue was founded by Milena Walter in 2018.
After working at Christian Dior Studio, she quickly became passionate about leatherwork, seeing the accessory as a piece that sublimates the outfit, something more precious, that is chosen wisely and will last forever.

She left everything to create a brand that would combine her technical expertise with a much more modern and sustainable approach to accessories.

BUILT FOR AVANT-GARDE WOMEN

Baby turns Blue addresses modern and avant-garde women who care about the quality and origin of what they wear.
Women who dare spicing up their looks with the right accessories.

Our lines oscillate through the radicality of the leather accessory and our universe, much more subtle and contemporary.
The design is precise, durable, and emblematic. It is a fashion of character delicate enough to be casual.

SEEKING FOR ACCESSORIES OF EXCELLENCE

All Baby turns Blue accessories are handmade in our Atelier in Paris with an extreme attention to detail.
We will never outsource our production.
Everything that comes out of our Atelier is designed and manufactured to be loved and worn for a very long time.

All of these steps are taken with the environment in mind. We do everything possible to cancel or minimize the footprint of our production.